Born and raised in West Virginia, I received a Bachelor of Graphic Design from North Carolina State University College of Design in Raleigh, North Carolina. I now live in Washington, DC. Currently, I am a Brand Designer on the Creative + Brand team at Workiva; previously a Senior Designer with the creative team at Red Hat. I also work as an independent designer for clients in the digital publishing and lifestyle industries, helping them deliver unique brand content and experiences across a variety of platforms.
Work with me
I’m always open to new clients and ideas. View my resume here, and please send business inquiries to hello@claireallisoncreative.com
Recognition
Interview with Femmetype: “Claire Allison’s Life in Type”
Finding My Creative Voice: a talk presented at R/GA
Interview with Femmetype: “Everything You Need To Know To Kickstart Your Freelance Type Career – A Chat With Claire Allison”
Skills & Capabilities
Brand Design
Visual identity development • Design system maintenance • Storyboarding • Visual storytelling • Figma and Adobe Suite proficiency • Design for motion • Creative brainstorming and exploration • Brand activations • Illustration
Creative direction
Concept development • Brand strategy • Product narrative building • Pitch decks • External partner collaboration • Moodboards and styleframes • Creative reviews
Creative leadership
Project organization and leadership • Workshop facilitation • Data-driven decision making • Cross-functional collaboration • Active listening • Inspiring and motivating teams
